President Bill Destler

“Imagine RIT as an innovation university. We see a new relationship where RIT is home to your research and development.”

RIT President Bill Destler 

Leveraging RIT’s comprehensive collection of full-scale contemporary printing equipment, laboratory instrumentation, and the expertise of RIT’s world renowned faculty and technical staff, the Printing Applications Laboratory provides industry with empirical approaches to control and improve the quality of their products and expand on the knowledge of printing industry professionals.

PAL provides digital media certification programs, product/process auditing, competitive benchmarking, and assistance with product development. PAL also assists the industry with a broad range of both open enrollment and customized corporate educational programs.


Industry News Highlights

KODAK NEXPRESS SX Is First Pre-Approved Platform for PSA Certification

The KODAK NEXPRESS SX Digital Production Color Platform with HD Inks has passed the pre-approval phase for Printing Standards Audit (PSA) certification. Developed by RIT’s Printing Applications Laboratory, PSA is a rigorous, objective process for assessing a printer’s ability to operate a standards compliant workflow. By attaining PSA Certification, printers can objectively demonstrate that they have mastered the use of standards in the workflows they operate.

The Kodak platform becomes the first manufacturer-initiated pre-approved platform for individual customer PSA certification, speeding the process for print service providers who know their buyers will require PSA certification.

“Given the increased interest in inclusion of optical brightener agents in many substrates, it’s become more difficult to fully match color proofing to print output processes – their inclusion affects color management and matching,” said Jeffrey Wang, PAL Senior Imaging & Color Scientist. “PSA is the first process to incorporate and compensate for this globally, and having the KODAK NEXPRESS SX Platform pre-approved makes it an attractive option for print service providers.”

For more information on the KODAK NEXPRESS SX pre-approval, view or download the Kodak news release here. For more on the Printing Standards Audit, visit the PSA page here,

Our New Facility

Rochester Institute of Technology is proud to announce the new location to host the Printing Applications Laboratory (PAL) and Imaging Products Laboratory (IPL). It is in the same building as before, Building #78, on the RIT campus. This is a larger and newly renovated facility combines the experienced staff and extensive facilities of PAL and IPL.

 We, at RIT, constantly strive to provide our customers with cutting-edge technologies and programs and best-in -class services. Now customers can anticipate better quality and service through the joining of the two groups.

 In the past, IPL focused on assessing the quality and performance of re-manufactured imaging products for the Small Office and Home Office (SOHO) markets, while PAL was designed to fulfill the needs of commercial and industrial printing for materials testing, evaluation, and qualification. We believe that this new facility combines the best features of both groups to deliver maximum satisfaction to customers around the world.

 With the introduction of new programs like ISO 15339 based Printing Standards Audit (PSA) and Over Print Vanish for digital presses (OPV), it is beneficial to co-locate our resources. This new facility, 7,000 sq. ft., is temperature- and humidity-controlled, providing an ultra-stable testing environment that can accommodate many desired testing conditions.  A key feature of the new facility is a new, robust and effective floor plan designed to contribute to high quality and efficiency in all our operations.

 Our new facility hosts five full-color digital presses, custom ink mixing system, imaging products testing laboratory, printing materials and analytical laboratory, image quality evaluation laboratory, and a color laboratory equipped with the ISO 3664:2009 lighting and viewing fixtures.

 We look forward to being of continued service to you and hope you will enjoy the benefits of PAL at our new facility.


PAL staff

Seminar: Printing Process Identification and Image Analysis for Forensic Document Examiners

April 29, 2014toMay 2, 2014

This highly specialized seminar – designed for new examiners as well as experienced analysts who want a technology update – explores the full range of image, ink and substrate variables that are key to determining the authenticity of currency, stamps, passports and other legal documents.

You Will Learn

  • Imaging characteristics of traditional and non-impact printing systems, including the newest digital technologies
  • The interrelationship of the imaging process, ink and substrate, and how to evaluate all three
  • Technical knowledge to help you differentiate between an authentic document and a fraudulent replica

Who Should Attend

  • Questioned document examiners
  • Forensic document examiners
  • Forensic scientists
  • Criminologists
  • Fraud investigators
  • Government employees who work in or with crime labs

Seminar Schedule

The latest (tentative) schedule is available here.


Mike Caffrey is is the Senior Business Development Manager at Appvion. He is responsible for all Security products and new growth opportunities, developing security solutions and specifications for all Federal and State agencies as well as private corporations throughout the North/South/Central America and Europe. His business expertise includes a strong background in security papermaking and integrating intelligent technologies into paper substrates. He has extensive experience writing specifications for high-value financial/revenue applications and identifying and developing custom solutions to prevent fraud and counterfeiting.

Ken Hoffmann (bio info to come)

Tom Jay is Vice President of SICPA Securink USA, a global provider of ink-based anti-counterfeiting and anti-forgery security solutions for bank notes and other valuable, high-risk documents. He manages the Document Security Ink division and is responsible for all security printing applications, including intaglio, lithography, flexography, gravure and screen printing processes.

Eric T. Kunsman is a photographer, book artist, and digital workflow specialist based out of Rochester, New York where he has returned to pursue his personal work. Eric is a Lecturer for the Arts & Imaging Studies Department at the National Technical Institute for the Deaf and also teaches for the School of Photographic Arts & Sciences both of which are housed at RIT.  He has taught workshops, lectured on digital printing internationally. Eric holds his MFA in Book Arts/ Printmaking from The University of the Arts in Philadelphia, and holds an MS in Electronic Publishing/Graphic Arts Media, BS in Biomedical Photography, BFA in Fine Art photography all from the RIT. He currently owns Booksmart Studio, which is a fine art digital printing studio specializing in numerous techniques and services for photographers and book artists.

Jim Lee has 30 years experience as an examiner of questioned documents with the U.S. Army Criminal Investigation Laboratory (USACIL), State of Florida Lottery and in private practice. He earned his Bachelor of Science (BS (Cum Laude)) and Master of Science (MS in Criminal Justice) degrees from Troy State University, Troy, Alabama.

Emily Martino has been a Document Analyst for the United States Secret Service (USSS) since 2007.  She obtained a Bachelor’s of Science Degree in Forensic Science from Baylor University in 2001 and is currently working on obtaining a graduate certificate in the Forensic Examination of Questioned Documents from Oklahoma State University.  Emily was trained by the USSS in document authentication.

Amanda Moffett is a Document Analyst with the United States Secret Service. She earned her M.F.S. from The George Washington University in Washington, DC. She has been with the Secret Service for over five years and has worked as a Document Analyst for three of those years. Her specialization is in document authentication and instrumental analysis with an emphasis on toner, ink, and paper examinations.

Majid Rabbani is a Kodak Research Fellow and head of the image compression and video processing technology areas in the Imaging Science division of Eastman Kodak Company.

Program Fee:  $1,395

RIT does not make hotel reservations, but has made arrangements for seminar attendees to reserve rooms at a special rate at the nearby Radisson Hotel Rochester Airport, 175 Jefferson Road, Rochester, NY ‎14623; (585) 475-1910. To reserve a room at the special rate, use the code word “FORENSICS” when you register. Note that rooms will be held only until two weeks prior to the seminar date. After this time, rooms are reserved on a space-available basis. If you would like to book your room through the internet, please use the special promotional code ‘RITF’.


Online registration for this program is available. For additional information, please email Barbara Giordano or call her at (585) 475-2687.

HP Indigo Labels & Packaging Over Print Varnish Performance Program

RIT’s HP Indigo Over Print Varnish Performance Program enables manufacturers, suppliers and HP Indigo digital press owners to have both waterbase and UV coatings evaluated with HP Indigo digital certified media. The OPV Performance procedure incorporates several tests in accordance with the stated protective uses for the coatingsOPVarticle.

As an initial screen test, the OPV will be applied to a certified printed media. The OPV will be evaluated for adhesion to the HP Indigo ink and visible orange peeling or mottling. After passing the initial screen test, the coating will be applied to specific test targets for evaluation of chemical and physical properties.

Once completed, a comprehensive report is then generated for each OPV/substrate combination and given to the supplier.

For more information on OPV, download the program announcement and data sheet/order form here.

New PAL Video on Color Matching for Optically Brightened Papers

The Printing Applications Laboratory has released a new 5-minute video on how printers can deal with preparing matching proofs for optically brightened stock by printing to numbers. The video explains why optically brightened papers appeal to consumers, but can make life difficult for printers because traditional printing aims are no longer valid and proofs (which are always made on unbrightened papers) no longer match the color of print — thus the contract proof can no longer accurately predict the color of the final print.

Fortunately, science and technology have come to the printing industry’s rescue.  Over the past three years, a new technology, Substrate Corrected Colorimetric Aims (also called SCCA technology), has been developed to solve these problems. To learn more about the benefits of SCCA, view the video on YouTube here.

Color Preference, Printed Color and PSA Certification Article Published

IDEAlliance has published an extensively illustrated three-part article prepared by RIT Gravure Research Professor Robert Chung about managing customers’ color expectations and managing technology change in the graphic arts industry and written for print buyers, including brand owners, designers and printers. Click here for Part 1; here for Part 2; and here for Part 3 of the article as published in recent issues of the IDEAlliance Bulletin. IDEAlliance is a global community of content and media creators, and their service providers, material suppliers, and technology partners.

15 G7 Process Control Experts Complete PSA Consultant Training

Fifteen printing industry professionals were certified as Printing Standards Audit (PSA) Consultants at the conclusion of the first PSA Consultant training in North America, held January 16-17, 2013, in New York City’s Time-Life Building.

The PSA consultant certification session was organized by the Printing Applications Laboratory (PAL) at Rochester Institute of Technology (RIT), Rochester, NY, USA. The training was conducted by RIT Gravure Research Professor Robert Chung, an internationally known authority on printing standards, with the assistance of IDEAlliance, a global community of content and media creators, and their service providers, material suppliers, and technology partners. All 15 attendees were IDEAlliance G7 PC (Process Control) Experts.

Participants traveled from as far as Ireland to take the two days of intensive class work and a comprehensive examination. Post-session feedback was highly positive and included suggestions for additional topics to be included the next time the class is held.

Professor Chung said, “Leading the consultant training was a great experience because the instructional objectives were achieved and appreciated by all, and – although the final exam was tough – each one of the participants passed. I could not have expected more.”

Professor Chung further commented, “IDEAlliance will recognize the printer as the GRACoL Certified Printer if the printer demonstrates GRACoL dataset conformity in a PSA audit and is a G7 Master Printer. A G7 PC Expert, who is also a PSA Consultant, can assist the printer in the G7 Master Printer preparation as well as the PSA preparation phase. Offering the PSA Consultant Training to G7 PC Experts makes perfect sense as RIT introduces PSA into the North American printing market.”

Printing Standards Audit is a rigorous, objective process for assessing a printer’s ability to operate a standards compliant workflow. Such workflows are fundamental to creating efficient print supply chains, especially as printers adopt new technologies and supply chains become more international in character. By attaining PSA Certification, printers can objectively demonstrate that they have mastered the use of standards in the workflows they operate. More information about PSA is available here.


The newly certified Printing Standards Audit (PSA) Consultants are: (first row sitting) Paula Gurnee, Ink Systems, Inc.; Steven Smiley, SmileyColor & Associates; Michael Rodriguez; Tim Quinn, Nazdar Consulting Services; Javier Robles, Inx International Ink Co.; Ron Ellis, Ron Ellis Consulting LLC; (second row standing) Bruce Bayne, Alder Technology; Marc Levine, Schawk, Inc.; Jeff Collins, Konica Minolta Business Solutions USA; Dan Wilson Pressroom Colour; Matt Fehn, The Mosaica Group; session leader Professor Robert Chung, Rochester Institute of Technology; Larey Kauffman, FUJIFILM North America Corporation; Don Hutcheson, HutchColor, LLC; David Hunter, Pilot Marketing Group; and Pierre Urbain, Kee Consultants.